Category Archives: Relationship Management

StratusLIVE constituent relationship management (CRM) involves technologies which are used to locate, acquire, retain, and enhance donor relationships.

Nonprofit Donor Communication: Stop Summer Slide

The dog days of summer. While this phrase conjures up images of fun in the sun and backyard barbecues, it’s also synonymous with a period of heat-induced sluggishness that coincides with the heliacal rising of Sirius, also known as the “dog star”. It’s…Read more…

Cause Marketing For Every Nonprofit

If you’ve ever seen or heard the phrase “a portion of the proceeds will be donated,” then you may already familiar with cause marketing. Cause marketing is when a for-profit business and a nonprofit charity combine their efforts to benefit each other…Read more…

Nonprofit Advocacy Done Right

Pause a moment to reflect on your nonprofit’s mission. Is it to perpetually write grant proposals? Make phone calls asking for donations? Write emails? Probably not. More than likely, your nonprofit was initially founded because there was a need and…Read more…

HR Panel: Recruiting & Retaining Millennials

Annual luncheon explores best practices for recruiting today’s youth Earlier this month, StratusLIVE was honored to be included among local business leaders gathered at Regent University for their annual luncheon to discuss strategies and best practices for finding, recruiting, and retaining today’s…Read more…

Wounded Warrior Heats Up the Overhead Debate

Wounded Warrior Project reveals how criticism over spending and overhead costs could threaten more nonprofits By now, chances are good that you have probably heard about the shakeup earlier this month at The Wounded Warrior Project. The already well-known nonprofit became something of…Read more…

New Facebook for Nonprofits Misses The Mark

Earlier this month, a new Facebook site geared toward nonprofits debuted to fanfare and media exposure. This new website, aptly named Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page….Read more…

Workplace Giving in 2016 and Beyond

Workplace giving serves as the fundraising backbone of many nonprofit organizations. Indeed, the solvency of many federated funds depend on it. Some companies choose run their own workplace giving campaigns while others partner with local nonprofits to help handle the logistics. The…Read more…

REPORT: Creating Better Donor Relationships

It’s not easy to build lifelong donor relationships. Doing so requires a commitment to change your fundraising culture by moving past outdated methods and toward a more comprehensive view of donor relationships. It can sometimes be a daunting prospect to shift from…Read more…

Intuition Versus Insight

Gain insight into your nonprofit decisions with facts and figures, not guesses. Recently, I was having a conversation with an acquaintance of mine who happens to be the Chief Operating Officer of a midsize nonprofit. We were discussing the intersection…Read more…

The Best Practice Fundraisers Aren’t Practicing

There are many obstacles to overcome to become a master fundraiser. But the biggest roadblock for many is fear. Fear of failure. Fear of alienating your donors. Fear of being perceived as something you are not. Fear of rejection. Thankfully, there…Read more…

Creating Nonprofit Visual Impact

Hack your nonprofit’s “elevator pitch” with visuals to attract donors more quickly and effectively. In today’s high-speed world, attention spans are shorter than ever. (Even shorter than that of a goldfish.) Nowadays, instead of getting our news the old-fashioned way — 60 Minutes,…Read more…