Tag Archives: Fundraising

5 Tips for Election Year Fundraising

July 29, 2016 — 

Are donors more cash-strapped during an election year? Survey says… Now that the national nominating conventions are over for the country’s two largest political parties, many nonprofits are left wondering how the coming general election will shape their own fundraising campaigns. As…Read more…

Assessing Charity Navigator’s New Ranking System

July 7, 2016 — 

New nonprofit rating system changes evaluation methods for revenue and administrative costs Earlier this year, Charity Navigator announced it would be introducing a new charity rating methodology, dubbed CN 2.1. The updated version of the charity rating system consists mainly of changes made to…Read more…

Cause Marketing For Every Nonprofit

May 30, 2016 — 

If you’ve ever seen or heard the phrase “a portion of the proceeds will be donated,” then you may already familiar with cause marketing. Cause marketing is when a for-profit business and a nonprofit charity combine their efforts to benefit each other…Read more…

Red Nose Day is Back to Fight Childhood Poverty

May 18, 2016 — 

Red Nose Day celebrates its second annual U.S. fundraising drive with big names and big laughs Childhood poverty is a heartbreaking reality for thousands of children in this country and millions across the globe. Luckily, Red Nose Day is once…Read more…

Nonprofit Advocacy Done Right

April 28, 2016 — 

Pause a moment to reflect on your nonprofit’s mission. Is it to perpetually write grant proposals? Make phone calls asking for donations? Write emails? Probably not. More than likely, your nonprofit was initially founded because there was a need and…Read more…

STUDY: Growth Trends in Fundraising

April 20, 2016 — 

A new study was recently released that highlights growth trends in online fundraising, advocacy, and nonprofit organizing. The 10th annual M+R Benchmarks Study, dubbed “Benchmarks X”, examines growth trends in 2015 data collected from over 100 organizations across multiple sectors of the…Read more…

Wounded Warrior Heats Up the Overhead Debate

March 29, 2016 — 

Wounded Warrior Project reveals how criticism over spending and overhead costs could threaten more nonprofits By now, chances are good that you have probably heard about the shakeup earlier this month at The Wounded Warrior Project. The already well-known nonprofit became something of…Read more…

New Facebook for Nonprofits Misses The Mark

February 15, 2016 — 

Earlier this month, a new Facebook site geared toward nonprofits debuted to fanfare and media exposure. This new website, aptly named Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page….Read more…

REPORT: How Do Your Fundraising Campaigns Stack Up?

February 2, 2016 — 

The Nonprofit Research Collaborative released its annual Special Report on Nonprofit Fundraising Campaigns and it’s chock full of great information for nonprofits of any size. The Nonprofit Research Collaborative (NRC) conducts surveys twice a year. This survey covered capital, endowment,…Read more…

Workplace Giving in 2016 and Beyond

January 28, 2016 — 

Workplace giving serves as the fundraising backbone of many nonprofit organizations. Indeed, the solvency of many federated funds depend on it. Some companies choose run their own workplace giving campaigns while others partner with local nonprofits to help handle the logistics. The…Read more…

The Best Practice Fundraisers Aren’t Practicing

November 26, 2015 — 

There are many obstacles to overcome to become a master fundraiser. But the biggest roadblock for many is fear. Fear of failure. Fear of alienating your donors. Fear of being perceived as something you are not. Fear of rejection. Thankfully, there…Read more…

Creating Nonprofit Visual Impact

November 23, 2015 — 

Hack your nonprofit’s “elevator pitch” with visuals to attract donors more quickly and effectively. In today’s high-speed world, attention spans are shorter than ever. (Even shorter than that of a goldfish.) Nowadays, instead of getting our news the old-fashioned way — 60 Minutes,…Read more…

How To Win Giving Tuesday

November 17, 2015 — 

It may seem hard to believe, but #GivingTuesday is almost here! Now in its fourth year, Giving Tuesday has already become known nationwide as the anti “Black Friday”. Taking place the Tuesday following Thanksgiving, Giving Tuesday taps into the backlash against the commercialization of…Read more…

The Care & Feeding of Major Donors

November 11, 2015 — 

However you define them, major donors mean big business for nonprofits. This is why major donors can often seem intimidating to many fundraisers, even seasoned development officers with great track records. But it doesn’t have to be this way! Read on for…Read more…

Giving Preferences Drive Fundraising Methods

October 29, 2015 — 

Donors will tell you how they want to give. Your nonprofit needs to listen. Before I ever began to realize my dream of helping nonprofits become lean, mean fundraising machines, I worked in the marketing department of a large publishing company that distributed to hundreds of markets nationwide….Read more…

3 Brand Building Rules for Successful Nonprofits

October 28, 2015 — 

Back in 1998 I took over a website for a struggling faith-based organization. The project came on referral from a successful client who asked me if I could “help out a friend”. As we got deeper into the project, it…Read more…