Tag Archives: Social Media

HR Panel: Recruiting & Retaining Millennials

April 18, 2016 — 

Annual luncheon explores best practices for recruiting today’s youth Earlier this month, StratusLIVE was honored to be included among local business leaders gathered at Regent University for their annual luncheon to discuss strategies and best practices for finding, recruiting, and retaining today’s…Read more…

New Facebook for Nonprofits Misses The Mark

February 15, 2016 — 

Earlier this month, a new Facebook site geared toward nonprofits debuted to fanfare and media exposure. This new website, aptly named Facebook for Nonprofits, aims to help organizations by making it easier for nonprofits to set up and manage a Facebook page….Read more…

Creating Nonprofit Visual Impact

November 23, 2015 — 

Hack your nonprofit’s “elevator pitch” with visuals to attract donors more quickly and effectively. In today’s high-speed world, attention spans are shorter than ever. (Even shorter than that of a goldfish.) Nowadays, instead of getting our news the old-fashioned way — 60 Minutes,…Read more…

3 Brand Building Rules for Successful Nonprofits

October 28, 2015 — 

Back in 1998 I took over a website for a struggling faith-based organization. The project came on referral from a successful client who asked me if I could “help out a friend”. As we got deeper into the project, it…Read more…

The Generous Generation: Millennials & Nonprofits

October 27, 2015 — 

It’s tempting for nonprofits to court Millennials. For starters, there are over 80 million of them. In fact, 2015 marks the first year that Millennials outnumber Baby Boomers as the largest living American generation. Earlier this year, they surpassed Generation X to become…Read more…

5 Fundraising Lessons from 2016 Presidential Candidates

July 24, 2015 — 

While most nonprofits can’t enlist the help of Super PACs to raise millions, there are still plenty of fundraising and marketing lessons to learn from the current crop of presidential hopefuls. According to the Federal Elections Commission, over $400 million has already…Read more…

5 Biggest Benefits of Bulldozing Your Data Silos

January 15, 2015 — 

Nobody likes silos—well, except maybe farmers. Many nonprofit organizations continue to put information into silos. We call these disconnected applications “point solutions”: one product for marketing, another for volunteer and event management, and something else for donor profiles. These silos have a direct…Read more…

Why Do People Give To Charity? (Hint: It Pays To Tell A Friend)

August 25, 2014 — 

Tell your community of supporters about your campaign & ask them to share with their friends. Just as community involvement is a key aspect of your nonprofit, so should social media be an integral part of your nonprofit’s fundraising efforts. People and businesses choose…Read more…