Building Lifetime Donors

What's in it for me? In this "what's in it for me" world, you can usually tell when someone only wants something from you. Well, guess what. So can donors. Read more

[REPORT] The Nonprofit Overhead Disconnect

The nonprofit overhead debate rages on as organizations and their rating agencies take a closer look at what it means to be an effective nonprofit.  In 2013, three major agencies that evaluate and serve the nonprofit Read more

Nonprofit Donor Communication: Stop Summer Slide

The dog days of summer. While this phrase conjures up images of fun in the sun and backyard barbecues, it's also synonymous with a period of heat-induced sluggishness that coincides with the heliacal rising of Sirius, also Read more

5 Tips for Election Year Fundraising

Are donors more cash-strapped during an election year? Survey says... Now that the national nominating conventions are over for the country's two largest political parties, many nonprofits are left wondering how the coming Read more

Catch 'Em All: Pokémon Go for Nonprofits

Game app Pokémon Go is revolutionizing marketing for businesses and nonprofits In just a few weeks, Pokémon Go has already rewritten the rules of what a mobile app game can do. Using augmented reality (AR) technology, the Read more

Assessing Charity Navigator's New Ranking System

New nonprofit rating system changes evaluation methods for revenue and administrative costs Earlier this year, Charity Navigator announced it would be introducing a new charity rating methodology, dubbed CN 2.1. Read more

Double Opt-In Benefits for Nonprofit Email Marketing

Improve the quality of your donor data in one easy step by incorporating double opt-in into your email marketing strategy The argument could be made that nowhere is the adage "old habits die hard" more true than in the Read more

Cause Marketing For Every Nonprofit

If you've ever seen or heard the phrase "a portion of the proceeds will be donated," then you may already familiar with cause marketing. Read more

Nonprofit Advocacy Done Right

Pause a moment to reflect on your nonprofit's mission. Read more

STUDY: Growth Trends in Fundraising

A new study was recently released that highlights growth trends in online fundraising, advocacy, and nonprofit organizing. The 10th annual M+R Benchmarks Study, dubbed “Benchmarks X”, examines growth trends in 2015 data Read more

Search the Blog

    CATEGORIES

    See all