Creating Nonprofit Visual Impact

Hack your nonprofit's "elevator pitch" with visuals to attract donors more quickly and effectively.   Read more

How To Win Giving Tuesday

It may seem hard to believe, but #GivingTuesday is almost here! Now in its fourth year, Giving Tuesday has already become known nationwide as the anti "Black Friday". Taking place the Tuesday following Thanksgiving, Giving Read more

Giving Preferences Drive Fundraising Methods

Donors will tell you how they want to give. Your nonprofit needs to listen. Before I ever began to realize my dream of helping nonprofits become lean, mean fundraising machines, I worked in the marketing department of Read more

3 Brand Building Rules for Successful Nonprofits

Back in 1998 I took over a website for a struggling faith-based organization. The project came on referral from a successful client who asked me if I could “help out a friend”. Read more

The Generous Generation: Millennials & Nonprofits

It's tempting for nonprofits to court Millennials. Read more

Beyond RFM: Constituent Analytics

Discover how to identify, evaluate, and motivate your donors  Recency. Frequency. Monetary value. The all-powerful RFM. Read more

Must-Have Software: What Nonprofits Want

New report sheds light on nonprofit software challenges What drives nonprofits to seek out new fundraising software? What types of functionality are they searching for? Which are 'must-have' features and which are Read more

Empower Your Nonprofit Staff to Perform Higher Value Work

Instead of having to "do more with less," here's how your nonprofit can better allocate resources to "do more with more." Since the Great Recession, nonprofit organizations have grown in both size and number. Donation Read more

Nonprofit Enterprise Integration: Data Import Management

What is Enterprise Integration? In the context of CRM software, Enterprise Integration is a process by which large volumes of complex donor data are acquired, evaluated, imported, and maintained. Read more

7 Story Types To Make Your Appeals More Appealing

To engage donors and inspire them to get involved in your nonprofit—whether by fundraising, word-of-mouth advertising, or volunteering—they need to become invested in your story. What makes your nonprofit tick? What are its Read more
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