3 Keys to Getting Along with Search Engines

"How much am I going to have to pay to be number one in search results?" Unfortunately, that was not a rhetorical question. Nor was it sarcasm. That was a real question I recently heard a business person ask a web Read more

Nonprofits And New Technology

In the early days of the California gold rush, Americans with urgent messages for the western frontier were confronted with a problem. Read more

Beyond RFM: Constituent Analytics

Discover how to identify, evaluate, and motivate your donors Recency. Frequency. Monetary value. The all-powerful RFM. Read more

Must-Have Software: What Nonprofits Want

New report sheds light on nonprofit software challenges What drives nonprofits to seek out new fundraising software? What types of functionality are they searching for? Which are 'must-have' features and which are Read more

Prescriptive Analytics: Using Data to Make Great Decisions

Does analysis matter? The world of data analysis is filled with swirling information from countless directions, as well as complex nomenclature and acronyms. But at the end of the day, what really matters to your mission is Read more

Empower Your Nonprofit Staff to Perform Higher Value Work

Instead of having to "do more with less," here's how your nonprofit can better allocate resources to "do more with more." Since the Great Recession, nonprofit organizations have grown in both size and number. Donation Read more

Use This Checklist To Help Donors Get The Message

There are plenty of ways to send a message. You could make a call, pay a visit, rent a billboard, write a letter, or even send a fax. Read more

Nonprofits Are Too Important To "Buy Cheap"

When buying nonprofit software, it's important to account for all expenses and savings—not just upfront costs. When I was growing up, I remember my parents doing whatever they could to save money. Read more

5 Biggest Benefits of Bulldozing Your Data Silos

Nobody likes silos—well, except maybe farmers. Many nonprofit organizations continue to put information into silos. We call these disconnected applications "point solutions": one product for marketing, another for volunteer Read more

[WEBINAR RECAP] Emerging Trends and Today's Best Practices for Nonprofit Engagement

Change has always been inevitable. But the rate of change in today’s connected world is unprecedented. So how do nonprofit organizations keep pace with emerging trends that directly impact constituent engagement and Read more