Does analysis matter? The world of data analysis is filled with swirling information from countless directions, as well as complex nomenclature and acronyms. But at the end of the day, what really matters to your mission is Read more

Instead of having to "do more with less," here's how your nonprofit can better allocate resources to "do more with more." Since the Great Recession, nonprofit organizations have grown in both size and number. Donation Read more

There are plenty of ways to send a message. You could make a call, pay a visit, rent a billboard, write a letter, or even send a fax. Read more

When buying nonprofit software, it's important to account for all expenses and savings—not just upfront costs. When I was growing up, I remember my parents doing whatever they could to save money. Read more

Nobody likes silos—well, except maybe farmers. Many nonprofit organizations continue to put information into silos. We call these disconnected applications "point solutions": one product for marketing, another for volunteer Read more

Change has always been inevitable. But the rate of change in today’s connected world is unprecedented. So how do nonprofit organizations keep pace with emerging trends that directly impact constituent engagement and Read more

Focus Your Fundraising The amount of digital information continues to increase with each passing second. So how can your nonprofit cut through all the noise and get the information you really need to make faster, clearer, Read more

Get the most out of your existing data: integrate your online fundraising and donation tools to your database. The importance of having one single database for all of your constituent related data cannot be overstated. From Read more

Everyone is talking about BI these days, but what does it really mean? Many CIOs are prioritizing business intelligence (BI) and implementing it into their marketing and technology plans. But there is a lot of misinformation Read more

To get the best responses, you must know how to ask the right questions. Smart businesses know that when they take the time to get to know their customers, they often become customers for life. The same principle applies to Read more