Cause Marketing For Every Nonprofit

If you've ever seen or heard the phrase "a portion of the proceeds will be donated," then you may already familiar with cause marketing. Read more

Wounded Warrior Heats Up the Overhead Debate

Wounded Warrior Project reveals how criticism over spending and overhead costs could threaten more nonprofits By now, chances are good that you have probably heard about the shakeup earlier this month at The Wounded Warrior Read more

Address Verification Quick Sheet

The topic of address verification is unlikely to become the Next Big Thing™ everyone talks about when they go out with their friends on the weekends. Read more

REPORT: Creating Better Donor Relationships

It's not easy to build lifelong donor relationships. Read more

Intuition Versus Insight

Gain insight into your nonprofit decisions with facts and figures, not guesses.  Recently, I was having a conversation with an acquaintance of mine who happens to be the Chief Operating Officer of a midsize nonprofit. We Read more

The Care & Feeding of Major Donors

However you define them, major donors mean big business for nonprofits. Read more

The Generous Generation: Millennials & Nonprofits

It's tempting for nonprofits to court Millennials. Read more

Nonprofits And New Technology

In the early days of the California gold rush, Americans with urgent messages for the western frontier were confronted with a problem. Read more

Beyond RFM: Constituent Analytics

Discover how to identify, evaluate, and motivate your donors  Recency. Frequency. Monetary value. The all-powerful RFM. Read more

Must-Have Software: What Nonprofits Want

New report sheds light on nonprofit software challenges What drives nonprofits to seek out new fundraising software? What types of functionality are they searching for? Which are 'must-have' features and which are Read more

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