Must-Have Software: What Nonprofits Want

New report sheds light on nonprofit software challenges

What drives nonprofits to seek out new fundraising software? What types of functionality are they searching for? Which are 'must-have' features and which are 'nice-to-haves'?

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Prescriptive Analytics: Using Data to Make Great Decisions

Does analysis matter?

The world of data analysis is filled with swirling information from countless directions, as well as complex nomenclature and acronyms. But at the end of the day, what really matters to your mission is action and results.

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Use This Checklist To Help Donors Get The Message

There are plenty of ways to send a message. You could make a call, pay a visit, rent a billboard, write a letter, or even send a fax.

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5 Fundraising Lessons from 2016 Presidential Candidates

While most nonprofits can't enlist the help of Super PACs to raise millions, there are still plenty of fundraising and marketing lessons to learn from the current crop of presidential hopefuls.

According to the Federal Elections Commission, over $400 million has already been raised so far this election cycle by all candidates combined, including Super PAC funds.

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4 Questions To Answer Before Integrating Your Online Donation Page

Get the most out of your existing data: integrate your online fundraising and donation tools to your database.

The importance of having one single database for all of your constituent related data cannot be overstated. From marketing integration to campaign progress reporting, having a unified source of information for all of your fundraising activities is crucial to the planning and success of your nonprofit.

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How Are Nonprofits Using Business Intelligence?

Is your nonprofit ready for the donor data revolution?

We've all heard how important "big data" is to improving the reach, accuracy, and effectiveness of marketing outreach and sales efforts. Business intelligence (BI) is the next generation of comprehensive data analysis that is transforming the way businesses and nonprofits operate.

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